Marketing The Arts

The silhouettes of an audience looking towards a theater stage with the red curtains drawn before an arts show begins

Marketing, Management, and Audience Development for Arts Organizations
Marketing, Management, and Audience Development for Arts Organizations 1600 900 NeverDark

At NeverDark, it’s our mission to enable arts and cultural organizations to leverage the power of technology to develop and enrich their audiences. What started as a one-person show has…

read more
Person is using their phone to scan a code at an arts organization that utilizes QR Codes

QR Codes Have Made a Comeback
QR Codes Have Made a Comeback 1600 900 NeverDark

Hey, arts marketers! Do you remember the brief period when QR codes were all the rage in America in the early 2010s? Like back when the rest of the world…

read more
Social media manager scrolling on a cell phone in front of a laptop

3 Things You Should Be Doing to Keep Your Audience Engaged on Social Media
3 Things You Should Be Doing to Keep Your Audience Engaged on Social Media 1600 900 NeverDark

Your marketing resources and budgets are likely stretched pretty thin as a nonprofit organization. Social media marketing allows you to easily and affordably promote your organization to build an engaged…

read more
Overhead shot of a small team with one person managing content on a laptop

How Content Marketing Can Benefit Your Nonprofit
How Content Marketing Can Benefit Your Nonprofit 2240 1260 NeverDark

If you’re a nonprofit marketer, maintaining a marketing strategy can be overwhelming. Focusing more resources on content marketing is a great way to attract new fans, engage your patrons, and…

read more
An empty theater to represent event cancellations

5 Tips for Managing Event Cancellations
5 Tips for Managing Event Cancellations 2240 1260 NeverDark

In the past eighteen months or so, we’ve all become pretty good at cancelling events, albeit at great expense to our bottom lines and our sanity! Event cancellations aren’t new,…

read more
Load More